Picking Your Fights – Podcast Episode

Bulletproof Agency proudly presents this podcast

This episode, Andy Johnson is joined by Steve Kuncewicz (Glaisyers) and Mark Stringer (AHOY Branding) at Prolific North Live, in front of a live audience, to talk about intellectual property and their experiences with trademarks, copyrights, and the occasional legal letter.

Topics covered in this episode:

  • What is intellectual property?
  • Mark shares his personal experience with Barburrito.
  • How important creativity is, and how the creative community should value it.
  • Advice on the basics of when to get involved in protecting your property .
  • How does a ™ differ from ® ?
  • What happens when a big company gets your brand in its sights?
  • How long is too long to wait when defending a trademark?